A while back, I did some designs for a fabulous local doughnut shop. They needed to replace the paper that screens off the back of the store and hides restrooms and storage.
Whilst we never took it further than these initial sketches, I like this project. It also illustrates how a design like this can be broken down into useful seasonal marketing collateral. There’s a story behind these characters. Though still unpolished, below are examples of cards that could be sold or sent to loyal clientele.
Another idea for the windows was to show the inner workings of the shop.